We use the services of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) for the purposes of measuring reach and monitoring the success of advertising campaigns. These services include the web analysis service Google Analytics with the aid of Google Tag Manager.
Google Analytics is only used if you give your consent (Article 6(1)(a) GDPR). Google Analytics collects numerous data that allow conclusions to be drawn about your use of our website, e.g.
- Links clicked on,
- time spent on a page,
- Browser name and version number,
- operating system,
- country of origin, etc.
HelloBetter does not have direct access to the data collected by Google Analytics. These are only displayed to HelloBetter by Google in aggregated and anonymised form. Google may also enrich this data with additional data that Google receives through the use of other Google services (e.g. Google Search, Gmail, YouTube, etc.).
The storage period of the collected data is 13 months. After that, this data is anonymised according to Google. Further information on data processing by Google can be found here.
You can prevent the collection as well as the processing of your personal data by Google by preventing third-party cookies from being stored on your computer, by using the “Do Not Track” function of a supporting browser, by deactivating the execution of script code in your browser or by installing a script blocker such as uBlock or Ghostery in your browser.
You can deactivate the use of your personal data by Google by visiting this link.
For more information on how to object to and remove Google, please visit this link.